Source : Bukotsu Ramen 50% discount
This is new. You know how marketers likes to turn purchasing into a game to influence purchasing behaviour and create a hype for word of mouth marketing? This company came out with a gamble game and if you win they will honour you with 50% discount.

Source : McDonald’s FREE Coca-Cola Glass
Price does not always influence consumer purchasing behaviour so in creative marketing, marketers always introduce collectables from famous brands. Mc Donalds is always famous in such marketing techniques and they are indeed very successful at it.

Yesterday, I receive an email  and I was shocked as the email has a huge list of recipient’s email address. It is actually Lancome’s Viral Email Marketing campaign. Lancome quest to gather email addresses. It works like this. Email to all your contacts list and cc a copy to Lancome, the top 10 with the [...]